Portsmouth, NH - January 4, 2007 - Lightfin Studios, a strategic end-to-end design and development firm, is proud to announce the launch of their new website - www.lightfin.com. The new site and supporting messaging were designed to position Lightfin Studios for what it really is, a small firm with huge talent and experience.
"The launch of the site represents more than our online presence." stated founding partner Sam Giberson. "It represents who we are as a company, informed, efficient and most importantly, client focused. Keeping that in mind we believe the success of our clients marketing efforts comes down to the basics; is the right message reaching the right audience? With our new website and supporting collateral, we feel that our message does just that."
Lightfin already sees an opportunity for growth within the site, especially in the area of resources for existing and potential clients. "We feel that by providing insight into industry best practices and detailing potential pitfalls with most marketing projects, we are giving our clients enough information to make informed decisions" says founding partner Sean Reusch.
Acknowledging that the launch of the site took longer than predicted, founding partner DJ Haskins admits that the process allowed Lightfin to take away valuable insight and uncover new service offerings to pass on to their clients. "While the project did take longer than we anticipated, it is always good to put yourself in the shoes of the client. There are so many inputs and decisions that make up an effort like this, we recognized ways to be more efficient and help our clients along the way."
Lightfin is excited about continued growth in 2007 and improving their services. "Working with such a diverse group of clients has given us a unique perspective on providing marketing communication solutions" says Giberson, "Our clients have challenged us to adapt to their ever changing needs, which allows us to routinely expand our offerings."
For more information on Lightfin Studios, or to view an online portfolio that showcases it's award-winning sites, please visit www.lightfin.com.
About Lightfin Studios
Lightfin Studios provides strategic end-to-end solutions for your creative and interactive needs. Founded in the spring of 2006, Lightfin is a group of experienced visual designers, usability experts, developers and professional service specialists. The founding partners are united by the philosophy that effective marketing communication is the single most critical asset to the success of any modern business, and it is the company's passion to provide that service. Lightfin's services provide a unique, reliable experience that differentiates its offerings from the competition. For Lightfin, it's all about you—everything you. Visit www.lightfin.com for more information.